With their investments, Optos began orchestrating marketing campaigns and automations by sending emails triggered by customer behavior, such as .B purchase through the portal or registering as a new user. Optos also uses the platform to send follow-up emails confirming service appointments and postal service emails asking for feedback on how the service call went. Optos is dedicated to our customers, so we have developed flexible device service options to meet the needs of any practice. For each Optos device, you can choose either the full-service program or the low-cost Phone & Parts program. We also offer two payment plan options: annual contract or monthly subscription. The company also used the platform to orchestrate an email campaign in which it sent notifications to customers that their service contract expires and needs to be renewed. The campaign impacted hundreds of thousands of dollars in service contract revenue in six months, Shepard says. Payment is made 30 days after the service is provided to the NIH. The risk of not having a service agreement would disrupt the mission of the ERI PRI and impede the collection of data required by our study protocols.
Most service issues are resolved remotely, so both programs include full phone support, as well as software updates, repair parts, and mirror cleaners. In order for this device to continue to function and get an immediate response from a qualified technician if the Optos device does not work, a service contract is required. Prompt service is essential to maintain the continuity of clinical research. Whenever our UWF Optos unit does not work, a service contract offers the following: Protect your investment with a service program that meets your needs. Follow us on LinkedIn and be the first to know when new digital Commerce 360 B2B News content will be released. Enter the email address associated with your CustomerCentral National Eye Institute/National Institute of Health account “What we have now is the ability to consistently link content and marketing communications,” says Shepard. “Communication and customer content, as well as improving and automating our marketing innovations, have been the main drivers of updating our digital platforms.” optomap imaging takes less than 1/2 second. Improving Practice Flow Feasibility of Edge OCT Imaging with a Silverstone As Optos continued the data project, they were now ready to explore upgrading to the latest Episerver CMS, e-commerce, and marketing automation tools. With nikon Corp.`s acquisition of Optos in 2015, Optos received support for its digital platforms to meet Nikon`s strict security requirements. Sign up for a free subscription to Digital Commerce 360 B2B News, published 4x/week, covering technology and business trends in the growing B2B ecommerce industry. Contact Editor Paul Demery at [email protected] and follow him on Twitter @pdemery.
NEW! Single-capture UWF is by definition more efficient. Learn how to increase the efficiency of your practice with optomap Fill out the form below or call 800-854-3039 to activate your coverage. Optos has established a cross-functional working group to study and implement the process. “Data cleansing and capture is an investment in infrastructure that affects almost every department in the business. We were fortunate to help management spend the resources needed to make it happen,” says Shepard. It was an extraordinary leap for us to be able to communicate with our customers in this way,” says Shepard. “Our communication is stronger and faster than ever.” All responses must be received by July 12, 2021 and bear reference number EE21-004850. Responses may be submitted electronically to estrellaek@mail.nih.gov. Classification Code: Repair and maintenance of other electronic and precision equipment.
Sharon Shepard, Director, Digital Marketing, Optos Inc. Enter the virtual product showroom to explore optomap imaging options “Many of our customers were forced to close their offices in March,” says Shepard. “When this happened, we were able to inform them of the resources available on our portal and website.” The previous design of the customer portal, according to Optos, was incompatible with one of the company`s initiatives at Optos: “Continue to improve customer support.” At the time of the redesign, Optos only granted access to customers when their support contracts were up to date – and therefore excluded customers. “Not only did we want to make the portal accessible to a wider customer base, but we wanted the portal to do more, especially when it came to providing the material and content our customers were requesting and communicating it effectively,” says Sharon Shepard, Director of Digital Marketing at Optos. .